During my tenure with Jacobson/Rost, I had the privilege of spearheading the curation of Masonite's Performance Door System campaign. This multifaceted undertaking encompassed ideating video concepts, crafting intricate storyboards, generating design assets, orchestrating motion graphics, and orchestrating the intricacies of video production. Masonite, a distinguished entity in the realm of interior and exterior doors, is renowned for its mastery in crafting doors tailored to residential and commercial needs.

The Masonite Performance Door System, a pinnacle of innovation, boasts a remarkable 64% superiority in safeguarding interiors against air and water intrusion compared to its foremost competitors. This exceptional performance translates to a definitive elimination of leaks and drafts, ensuring optimal comfort and protection for discerning homeowners and business proprietors alike.